Day: August 14, 2014

For law firms looking to spice up their pro bono marketing, videos can be an effective option. As we’ve previously reported, a video is an innovative and engaging way to promote your firm’s pro bono program and demonstrate your firm’s dedication to pro bono. Our friends at Faegre Baker Daniels*† have given us helpful guidance on how videos can strengthen both internal and external pro bono marketing efforts. Internally, firms can use a video to capture attention during presentations at firm annual meetings, as the nature of pro bono practice lends itself to video presentation more than other topics typically